Volkswagen Group continues to be unstoppable towards the first position in the ranking of world sales. To snatch Toyota scepter of final form have to increase their sales in many countries, and who now does not want to neglect are the ones that are in the process of development. Today (and always) Africa is one of the continents poorest in the world, and its automotive sector is not sufficiently developed to be cost-effective trademark, however Volkswagen is going to gamble on it and it already has operational first factory in Kenya.
the place chosen for the construction of the new plant is the city of Thika very close to the capital of the country. For the act of inauguration have been present, among other authorities, the ceo of Volkswagen, Herbert Diess, and the president of Kenya, Uhuru Kenyatta, as we can see in the top photo. The name chosen for these facilities has been the Kenya Vehicle Manufacturers (KVM), and doing honor to the last factory that has opened the German consortium their internal flexibility is one of its main qualities.
This new plant has a production capacity initial installed of 1,000 cars per year. In addition, as is logical, the ability would go on the increase in function of the needs of the brand until a maximum of 5,000 units. Both leaders took the opportunity to mount and test the first drive that this factory has assembly of the Volkswagen Polo Vivo, the model chosen by the group to manufacture locally.
With this plant Group Volkswagen reinforces its dominant position on the market in south africa because you can adjust the prices without having to pay tariffs. In addition, opening the new workers of the plant have been formed by the workers of the Volkswagen Group Sudáficra (a subsidiary of the German consortium). According to the president of the country, with the investment of Volkswagen the economy of the country will be better off and create new jobs both direct and indirect.
Source – Volkswagen Group AG