Boullier gives the keys to the failure of Honda in F1


Eric Boullier has not been afraid to point out what, in your opinion, prevents to Honda to succeed in Formula 1. And you can’t say that what is pointed to by the French is something new, because it is something that in its day, is also attributed to Toyota and Honda in their previous attempt to achieve success in the highest category.

“you Need to understand the culture of competition of the F1

While Toyota only managed three pole positions, three fastest laps and 13 podium finishes in eight years in Formula 1 (from 2002 to 2009), Honda account with a balance of results, similar with three victories, two pole positions, two fastest laps and nine podium finishes in eight seasons. BrawnGP inherited the car that the current Athletic Director had designed under the management of nippon and made him champion in 2009, something that certainly gives a hint of the problem that have the japanese in Formula 1 today.

And that is Eric Boullier points to the management of court business as the primary cause, full of bureaucracy, deadlines and meetings that deviate radically from the immediacy needed in the Formula 1. “Only need one thing: to understand and integrate into the culture of competition of F1. What I mean is that the way in which we compete is given by a calendar with some fixed objectives, specific dates, time gain per lap: we always try to arrive at the best solution as quickly as possible”, recognizes Boullier in a statement to Autosport.

Corporatism vs. competition

the leader of The French sets out the differences between a company for road cars and a Formula 1 team and is disappointed that Honda has not managed to adapt to the needs of the competition. “If a car manufacturer begins a project, you can have a few weeks of delay and the product will not change, nor will the business model. In the competition, if you don’t have an update in the first race, you stay in the middle of nowhere. That is the mentality of the competition. It is that if providers do something in a month, you have to make sure that the next time do it in three weeks and then in two”.

Boullier claims that the fact that Honda has maintained its main headquarters in Sakura, Japan, does nothing but slow down the response capacity, something that teams like Mercedes understood from the start. “we Value more the time gained that the money spent, it is a different approach to the rest of the world. It is why Mercedes has its headquarters in England, and I guess that benefit from the supply chain of people with experience in F1. Our suppliers can cost the double, but they are three, four, five times faster (Honda)”, lamented Boullier, who claims that “the more you operate as a corporate parent, the more processes you use, the slower you will be, the less agile. Does not agree with the culture of the races”, said the Sports Director of McLaren to finish.