Ferrari is the brand that more money per car sold, up to 83.000 €uros!!!

Ferrari 812 Superfast

automotive sector, like many others on the market, is one of the toughest in terms of obtaining benefits. Many people think that when a dealer sells a car gets a profit of one thousand, two thousand or three thousand euros and that is a complete lie. The economic margin of a vehicle can be on the 2 or 3 percent, but the clients ignore it, and obviously gives them the same thing, because they think they can haggle the salesperson to give them the car.

The economic benefits of a brand can be sustained on two pillars. By a party is the gross volume of sales and on the other hand, there is the obtaining of a high margin for each unit sold. Both options are incompatible with each other, because you can’t sell 1 million cars a year by getting a performance unit of a 20 or 30 percent. Upside down the same thing happens, you can’t sell 100 thousand units and get a 2 percent return per each unit sold because that would make it unfeasible to manufacture.

Porsche 911 GT3

General Motors (I put this example almost always) is the group automobile best you know they sell more than anyone else in the world does not provide more benefits; but acordaros as ended when the crisis began. The Volkswagen Group, for now, is saving the furniture but grow in economies of scale is worth money and there will come a point at which saving more money is going to be complicated, and the accounts do not begin to square.

In this case, we’re going to talk about how much they earn marks for each unit sold. According to Bloomber (using a research focused on aspects such as billing, benefits, and growth marks) there are manufacturers such as Ferrari may win for a unit produced up to 83.000 euros. This number is obtained by dividing the 8,000 units sold in 2016 by the weighted average price of its sale (as it is logical will not win this pasture for each unit, and more if they are the most affordable).

The second signature in the ranking for the site is Porsche. According to Bloomber, the Stuttgart pocketing up to 16,000 euros for each car sold. To obtain this data have focused on the 238.000 vehicles sold and an operating profit positive 3.9 million euros. In third and fourth place would be BMW and Mercedes-Benz taking a profit per unit sold about 4,600 euros.

the rest of The brands in the industry would be located much further below these. As you can see the payoffs per unit sold will come down as the brands go from premium to general practitioners. In addition, as is logical, missing here signatures between Porsche and BMW because we don’t believe that Bentley, Rolls Royce or Maserati conform with returns lower than those obtained by the German firms above-mentioned.

Clarification: the calculations have been obtained by Bloomber using the result of exploitation of the brands mentioned. This data is the result given by the total value of the production less the cost of production itself. The data end is given before applying the relevant deductions arising from the financial management and tax so the numbers are not skewed by these external variables to the results of the company.

Source – Bloomberg

Ferrari FF
From 297.781 euro

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