DS 3 was the first model of the brand premium French. Initially it was marketed with the chevrones of Citroen and later as an independent brand. The case is that this model has just reached a milestone, as they are 400,000 units produced of the DS 3. All of them have come out of the same site, the factory of Poissy (France), where they are assembled and exported to the rest of the markets. In this model, the personalization will take an important place in the production process.
In fact of these 400.000 DS 3 manufactured it is estimated that the 85% are bittern, since there are available up to 12 decorations to the ceiling. Also many of these units correspond to any of the more than 20 limited editions that have been made since its launch. But the unity that has marked the landmark it is a DS 3 Performance Black Special, which with its 208 HP version is more prestacional utility French.
will Go direct to the garage of Marine Laurent, a client who had already owned a DS 3 Sport Chic 2011. The delivery of the vehicle has taken place in the DS World (Paris) and at the hands of its director, Julien Faux. This DS 3 Performance looks a body of matte black and a ceiling that contrasts perfectly color gold matte. It also has some parts color carbon on the sides and a decoration on the flanks.
One of the qualities that highlighted the client of their new vehicle were the customization options. Recently the brand has carried out a study to see the profile of their clients. Stresses that the 55% of their clients are women and in 43% of cases this is a second vehicle. Also that 61% of the cases the first reason of purchase is the style, and that 73% of customers believe they have a sporty image.
Source – DS