Lotus Exclusive customization with a lot of color


More sales and a higher profit per unit: this is the formula looking for in Lotus to exit the bump financial that are from a few years ago. And this goes for most models: the new SUV of Lotus will be key and will remain faithful to the philosophy of the brand, offering a very light weight and a behavior truly sports to distance themselves from their rivals.

Another very important section for the immediate future of the british manufacturer will be Lotus Exclusive. Newly born, this division will be responsible to provide a complete, customization taste of the client, you can convert your car a factory order in something completely unique and exclusive.

through Lotus Exclusive will offer many possibilities of customization, such as for example a wide range of colors and paintings specific, rescuing some especially iconic within of the past and the tradition of the brand as the Essex Blue. Also it will be inviting finishes are less common, such as matte paintings or perlascentes, as well as decorations, duotone or different graphics for the roof, mirrors or front hood.


Within this section you will find the possibility of placing a Union Jack on the roof, wearing character british, or sport stripes along the body of the vehicle through vinyl. These customization options possibly remind you of the offers -with much success among his clients – another british brand, MINI.

For the inside of the Lotus you can also choose between five different colors for the upholstery of skin, as well as four contrast stitching. We are faced with a timid first step of the Lotus Exclusive, but for sure that in the future will expand and enhance their offer: initially offer these services for all the models of the current range of Lotus, although only in Europe.