Challenger, Mustang and Camaro. The trio of sports american.
Closed since the year, all brands rush to do a count of sales and analyze the results. And although the year has not been bad, in the sports segment in the united States, there has been a slight downturn, which has affected mainly the top representatives of the three major brands, the Ford Mustang, Chevrolet Camaro and Dodge Challenger.
These three models have been seen as in 2016 have dropped their figures with respect to the previous year. In some cases only slightly, as might be the of the models of Chevy and Dodge but in the Mustang the fall has been something more important.
Dodge has seen as their numbers fell by 2.8 per cent with regard to 2015. Negative result but mild, especially taking into account that the Challenger model is the more veteran of the group and in need of a replacement urgently. Update that will again be delayed and we do not expect to see it at least in the next two years, so that in the trio of sports, the Challenger can say that it has withstood well the type.
Studying the historical record of annual sales of the Challenger, we see it as 2016 has only been slightly worse than 2015, but rather better than in previous years. The arrival of new versions, as the Hellcat Widebody or the GT AWD surely will stimulate the sales in brief.
|Year||Sales Challenger USA|
The Camaro is perhaps the most worrisome, since 2016 has been assumed for Chevrolet model to regress a 6.2 per cent compared to the previous year, despite being the more recent of the segment – was presented in mid-2015 – and 2016 was his first full year on the market.
Camaro 50th Anniversary Edition.
Only in September, the Camaro could overtake the Mustang in monthly sales and above all due to two factors. In the first place, the Camaro enjoyed in the last few months of 2016 important discounts to reduce stock and make room for the units in 2017, and finally, the Mustang suffered a severe fall at the end of the year, which forced even for the plant in Flat Rock, where it is assembled, for a week. In December, the Camaro saw a rebound, with a 31 percent more deliveries compared to the same month of 2015, however, this was not enough for the annual sales have shown these figures.
|Year||Sales Camaro USA|
As we see in the table above, the Camaro has lived in 2016 its worst year since the return of the market in 2010, 2011, the first full year of the full fifth generation, when the model signed his best season.
Mustang Shelby GTE 2017.
In terms of the Mustang, the decline has been quite broad. In 2016, has yielded a 13.4 per cent with regard to 2015, although as we have already said, it has been noticed quite the arrival of the next update, the Mustang 2018 which will be presented precisely in a few days.
Up to now, and since the commencement of the marketing of the sixth generation, the Mustang has been the first in this list month-to-month, and neither Camaro nor Challenger have managed to get close to the figures of the pony car from Ford. Only at the end of the year, and for the reasons mentioned, the Mustang I saw braking its sales.
|Year||Sales Mustang USA|
Ford Mustang 2015.
Analyzing the historical, like the Dodge, the Mustang has not signed a bad year, with over 100,000 units sold. The fall with respect to 2015 is obvious and broad, but still a great figure, which surely will increase with the arrival of the Mustang in 2018. In terms of market share, the Mustang can also be proud, with a 43.6 per cent, for a 29.9 per cent of the Camaro and 26.5 percent of the Challenger.