The war for the luxury SUV has not done more to start. If with the launch of the Bentley Bentayga and the versions Long Wheel Base and SVAutobiography of the Range Rover we thought we had finished this tough battle, we still have to learn the Rolls-Royce Cullinan and the new generation of the Range Rover that is intended to go still further in luxury and possibilities to claim for themselves an area where Land Rover have a lot of experience, and where Bentley and Rolls-Royce are true amateur.
Land Rover does not have complexes, and if there is an SUV capable of dealing with Bentley and Rolls, that is the Range Rover
In a recent interview for AutoNews the design Director of Land Rover, Gerry McGovern, we have been able to learn of the the clear intention of the brand not to budge one iota in the segment of luxury SUVS and reaffirm your bet against the offensive of Bentley and Rolls-Royce. Of his words it is understood that the next generation of the Range Rover is already in development and is taking into account the idea of offering versions of luxury above what is already known and thus slow the progress of Bentley and Rolls-Royce.
During the current generation of the Range Rover have been able to learn the variants Range Rover LWB Range Rover SVAutobiography as the versions most luxurious and expensive ever made by Land Rover. The Range Rover has always represented that concept of GT within the off-road, but now dares to even compete with the big sedans of representation building on the success of the SUV in markets such as Europe, USA, Middle East or China.
As part of this project, Land Rover will feature the department SVO to reach that new target. Of the hand of SVO is as it wants to face up to Bentley and Rolls-Royce, leading a program of unprecedented customization and offering a range that have nothing to envy to the Bentley Bentayga and Rolls-Royce Cullinan.
what will Get Range Rover rub shoulders with the SUV of Bentley and Rolls-Royce?