the last time The WTCC visited the united States in 2013. Then, the race at Sonoma Raceway has not had great acceptance, and his fall from the calendar in 2014 for economic and logistic problems did not affect at all to Citroën, which came that same year in the category. While the branded gala has no big interest in this market, Lada also not filed any complaint at all in the absence of a weekend on american soil. In this aspect, and with a program in IndyCar, Honda also formalized objection whatsoever to the absence of north America in the calendar of the World Touring car.
in spite of everything, the situation has changed with the arrival of a fourth manufacturer to the category. Volvo wants a career in the united States, every time the Swedish firm has a commercial interest noticeable in this country. However, the specific weight of Volvo in the championship is not yet remarkable and the presence of a race in north America is not a priority for Eurosport Events, the promoter of the championship. This has been confirmed François Ribeiro, who believed that, without a pilot and talent level of american origin, it makes no sense to have a race in this country.
“Volvo told me that they would be interested in having a career in North America, but I told them that only I would consider it if we had a driver american high profile in one of the cars” explained François Ribeiro to the specialized medium ‘TouringCarTimes’. The pattern of the WTCC in addition to added: “I’ve been there and the truth is that it is too difficult, because los fans do not react to the marks, do it before the heroes, to his pilots. I have several pilots names in mind, but if I had to choose one it would not be a man”.